5-10 word line that crisply articulates the business Place in the title slide under your company name/logo
2-3 sentences that defines the market, customer, problem/solution and uniqueness of the business Place on slide one (ideally displayed as succinct bullets with an illustrative graphic)
60 second true event that establishes you and your team's deep, personal understanding of the customer and connection to their problem Use as voice over either during the title slide or slide one
Slide ID:MXVC-3